Shark Media Leads a New Era of Digital Media Marketing
Influencer marketing campaigns deliver more effective CPM, ROI, and marketing funnel than traditional Google ads.
Influencer marketing is growing rapidly, with one report estimating there is more than 200 million creators online today. Businesses can feel overwhelmed and unable to find the right influencer, but companies like Shark Media connect with these creators to curate mass branding deals, ad campaigns, and promotions.
Eli Wright is the 20-year-old CEO of Shark Media, an international company that works with over 200 artists, actors, athletes and influencers. Shark Media has a total network of over 200 million people, allowing it to reach more social media than the super bowl, Disney, Netflix and ESPN combined. Shark Media connects brands, companies and labels with creators so they can market their products or songs to a direct target audience with higher click-through rate and ROI than traditional advertisements .
Brands know how important personalization has become in reaching today’s consumers. Word of mouth has always been the best way to market a product, so think of influencer-based marketing as a digital version of that. Customers are more likely to try a new product if someone they’re looking for on social media pushes it. Additionally, influencers are often able to share promotions in a way that doesn’t look like a traditional advertisement or sales gimmick.
As internet access and social media screen time continue to increase for all audiences, it is imperative that traditional and newbie businesses alike can capitalize on the perfect marketing solutions to reach these new audiences. The general public is increasingly aware online, as traditional advertisements are becoming more and more annoying. For this reason, influencer marketing campaigns are more effective than traditional advertisements and provide a higher rate of return.