Verizon Business bolsters product and marketing groups with
BASKING RIDGE, NJ, June 03, 2022 (GLOBE NEWSWIRE) — Verizon Business today announced the appointment of Debika Bhattacharya as Chief Product Officer, Verizon Business, and Iris Meijer as Senior Vice President of Business Marketing and Revenue Operations, Verizon Business.
Both executives cite customer focus as a top priority for their new roles.
“It’s exciting to take on responsibility for the Verizon Business product portfolio at a time when 5G enables the most data-intensive applications on mobile networks,” said Debika Bhattacharya. “I have two guiding goals for this exciting new challenge: to optimize our portfolio for the needs of the most in-demand customers in the market right now, and to innovate around new technologies that will help drive the fully connected economy of the future. Ultimately, it’s about offering our customers a suite of products that will help them innovate, generate revenue faster, and better serve their own customers. It’s about providing B2B solutions that help businesses grow and succeed.
“I’m so excited to be part of this amazing team,” said Iris Meijer. “A lot of people have heard me talk about ‘sisu.’ It’s a Finnish word that’s hard to translate but represents determination, courage, bravery, willpower, tenacity and resilience.It’s about having an action-oriented mindset, embracing change and ensuring the task at hand is done well and with integrity. This also manifests in informed optimism. There is no better way to describe our team, how we present ourselves to our clients. and how we will continue to deliver for our business against our growth vectors.
Bhattacharya reports to Tami Erwin, chief executive of Verizon Business, and Meijer reports to Sampath Sowmyanarayan, chief revenue officer of Verizon Business. Erwin and Sowmyanarayan released the following joint statements:
“No one understands our customers better than Debika, which she demonstrated in her previous role as Head of 5G and Enterprise Solutions. There, she led the team that works directly with our customers to design product implementations tailored to their needs. With this experience and her innovative vision, she is the natural choice to shape a product portfolio that can exceed customer expectations. »
“Iris brings with her an infectious energy, a natural leadership ability and a strategic approach to marketing that inextricably links function to revenue generation. During her short time at Verizon, she quickly showed her ability to energize customers and V Teamers. When you have a marketer who can simultaneously motivate buying behavior in the marketplace and selling behavior in the office, you can be sure to have a winner. »
“Debika and Iris each exemplify a collaborative, cohesive and customer-centric approach that would be invaluable to any business. In their respective new roles, they are in the right positions to energize Verizon’s path along our growth vectors, especially 5G mobility, national broadband, mobile edge computing and B2B solutions.
As Product Manager for Verizon Business, Debika Bhattacharya is responsible for Verizon Business’ holistic product portfolio, strategy and alignment with Verizon’s Network-as-a-Service framework, including edge computing, software-defined networking, IoT and 5G services, global network solutions, security, advanced communications services and managed services – and leads product management across all customer segments. Previously, she served as SVP, 5G & Enterprise Solutions, Verizon Business, responsible for delivering 5G solutions and strategic business outcomes to Verizon’s global enterprise and government customers and leading a team of over of 1,100 sales and technology professionals in 20 countries.
As a seasoned global leader, Debika has extensive experience leading complex technology projects for Fortune 1000 clients, guiding successful IT transformations in healthcare, retail, manufacturing and financial services. She has held various leadership positions with Verizon, including an overseas assignment in Europe. She was instrumental in the global expansion of Verizon’s communications network, as well as the deployment of groundbreaking optical wave technologies.
As Senior Vice President of Business Marketing and Revenue Operations for Verizon Business, Iris Meijer lead all facets of digital, integrated and product marketing for Verizon Business, including business operations, pricing, field marketing and events, customer lifecycle, digital media, analyst relations, etc. . Previously, she served as Director of Global Marketing for Vodafone Business, where she focused on transforming its global marketing function into a strategic and revenue-generating team. Prior to joining Vodafone Business, Iris was Vice President of Customer Marketing and Communications at Nokia, responsible for a globally dispersed team and their various digital, product and customer marketing strategies. There she worked globally where she led teams that generated over $1 billion in revenue.
Today’s announcement builds on the company’s commitment to network-as-a-service and supports its key areas of growth and innovation in mobility, national broadband, mobile edge computing and business solutions with expert leadership.
Verizon Communications Inc. (NYSE, Nasdaq: VZ) was established on June 30, 2000 and is one of the world’s leading providers of technology and communications services. Headquartered in New York and operating globally, Verizon generated revenues of $133.6 billion in 2021. The company provides data, video and voice services and solutions across its award-winning networks and platforms, meeting customer demand for mobility, reliable network connectivity, security and control.
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