Chateau Elan Leverages Segmented Marketing with Tambourine’s Wedding, Spa and Golf Amplifiers

Fort Lauderdale, Florida – Tambourine, the Fort Lauderdale-based digital marketing technology company serving hotels, resorts and tourist destinations, is thrilled to announce that Chateau Elka 3,500-acre winery and resort in North Georgia owned by Wheelock Street Capital, leveraged segmented marketing with its custom wedding, spa and golf websites, and paid media strategy and execution .

“As one of the premier destinations in the region, Château Elan is a world unto itself. With a stunning wedding program, a restorative full-service spa and a legendary 45-hole golf experience, the resort caters to a very wide range of guests, each looking to encounter something a little different during their stay. . To market a destination of this scale requires much more than a one-size-fits-all solution,” said Scott Quintal, CRO, Tambourine.

By equipping each of the property’s unique outlets and offerings with a bespoke approach that speaks to a select audience through immersive storytelling and strategic targeting, Tambourine has multiplied Chateau Elan’s digital marketing efforts.

“We see the real results of this partnership every day. Our teams are working harder than ever to keep up with calls for tenders, which have increased by almost 50% compared to a typical period. Even on the phone, we hear people mentioning the website by name. This is a huge testament to the power of this partnership,” said Keith Manning, senior vice president of asset management for Wheelock Street Capital.

About Chateau Elan

Chateau Elan, a luxury, award-winning winery, destination resort, and residential community located in the hills of North Georgia, features 3,500 relaxing acres spanning over 50,000 square feet of event space, plus multiple restaurants , a professionally staffed golf and racket. clubs, a world-class spa and Viking® Culinary Studio.

About the tambourine

Tambourine continues to shake up the hospitality industry with marketing solutions for hotels, resorts and destinations worldwide. The company’s emergence as a market leader in branded hotels and independent hotels is testament to its core values: putting customer service at the center of attention, setting the standards for corporate website design, hotels and make successful digital marketing easier and more profitable for its valued partners. .

Thomas McDermott
Vice President of Corporate Marketing
+1 954 975 2220

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